Exclusive Collection hotel chain commit to being socially conscious

Privately owned hotel company Exclusive Collection, which includes the Royal Berkshire country house hotel in its portfolio, has announced its certification as a B Corp, the first hotel group in the UK to achieve the certification. Exclusive Collection joins a growing group of companies reinventing business by pursuing purpose, as well as profit. The company has been certified by B Lab, the not-for-profit organisation behind the B Corp movement, as having met rigorous social and environmental standards which represent its commitment to goals outside of shareholder profit.

Danny Pecorelli, managing director of Exclusive Collection adds: "It's been a long but rewarding process to achieve B Corp certification and we've learned so much and have so much still to do. We are now embarking on a new chapter for the Collection where we will build on the good that we've been doing for the last 40 years and look at how we can do it better. B Corp is a community that we are very proud to be associated with and we too will play our part in helping to educate and spread the word that business success is as much about people and planet as it is about profit."

Kate Sandle, director of programmes and engagement of B Lab UK, says: Welcoming Exclusive Collection is an exciting moment because they have an opportunity to lead the way within the hotel and hospitality industry. We and the rest of the B Corp community are pleased to support Danny and the team in paving the way for a new way of doing things."

To find out more about weddings at Royal Berkshire, visit www.exclusive.co.uk/royal-berkshire